Kyndryl

Project Overview

This project showcases my work for Kyndryl over six months, covering a wide range of digital design and email development deliverables. The work includes social media assets, marketing materials, and fully responsive HTML email templates (newsletter), all created to maintain a consistent and professional brand presence.

My Role

As both Designer and Developer, I was responsible for the full creation and implementation of Kyndryl’s digital assets during a six-month period. My work included:

— Designing social media assets, marketing materials, and newsletters, ensuring visual consistency and brand coherence.

— Developing a comprehensive system of responsive HTML/CSS email templates, from concept to final code.

— Maintaining the established Kyndryl brand identity across all email and digital assets.

— Collaborating with stakeholders to understand communication needs and translating them into functional, visually appealing templates.

— Ensuring all email templates were optimized for responsiveness and compatibility across multiple email clients.

Technologies & Tools Used

✅ Adobe Illustrator, Photoshop, In Design

✅ Figma

✅ Visual Studio code

✅ Email Testing & Production: Email on Acid/Litmus

✅ Responsive email coding, template system creation, cross-client testing

Results

1. Developed a unified visual identity that consistently reflects Kyndryl’s brand values throughout all assets.

2. Delivered engaging social media content and marketing assets aligned with the brand.

3. Developed fully responsive HTML email templates optimized for multiple email clients.

4. Strengthened Kyndryl’s digital presence with a professional, cohesive look.